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The 27 Unbreakable Rules Book Cover

The 27 Unbreakable Rules: Build a $100M+ Brick-and-Mortar CPG Brand

By Mark Young

The 27 Unbreakable Rules are a guide that - if followed perfectly - would result in 100% success for the reader. The 27 Unbreakable Rules is literally a “Can’t Fail” guide to the world of CPG.

The 27 rules are simply absolute attributes that every successful CPG entrepreneur has lived by. The more of the 27 rules you adhere to, the better your chances of success. Follow them all and you can’t miss.

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Hypno-ti$ing Book Cover

Hypno-ti$ing: The Secrets & Science of Ads That Sell More

By Mark Young

In HYPNO-TI$ING, Dr. Mark Young teaches you the proven techniques that will improve the outcomes of your advertising campaigns and change the playing field to your advantage.

Mark takes you through the complexities of neuroscience and consumer response to demonstrate how they are applied in common scenarios with real examples from the advertising world.

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